No they shouldn't, because that's completely irrelevant. Besides the fact that there is plenty of evidence Brady knew the rule and tried to cover it up, you can't allow people to come up with their own interpretations of how important the rules are. It's also impossible to enforce a rule based on how much the violator knew it was frowned upon. Even if that's true, it would only be because of bias, which wouldn't make it right. You can't really look at the facts objectively and make a strong case in defense of Brady. And I'm not so sure your statement is true in the first place. When Ngata got suspended 4 games last year, the majority of our fans were not saying, "it didn't impact the game that much. It was only adderall." Some may have been saying that, but the vast majority of our fans were upset at Ngata and felt he should be accountable instead of pointing fingers. It was obviously an issue for Brady, and he has said so himself. Someone posted a link to the study I was referring to earlier. It says from 200-2006, the Patriots averaged 1 fumble every 42 touches, and the league leader was at 1 fumble every 56 touches. Since 2007, the Patriots have averaged 1 fumble every 74 touches, and the next team was still at 1/56. The statistical chances of that happening at any given time are "0.0001711874", or 1 in 5,842. But it didn't just happen at any given time. That huge statistical anomaly happened immediately after Brady proposed that every team be able to bring their own balls, and that wish was granted. That's not a cherry picked stat. It's a 15 year sample size, and they have had the same coach the whole time. Then, they get caught deflating the footballs. If you're objective, which you claim to be, how can you possibly look at those facts and say it didn't have a significant impact on the game? Are you clinging to the 0.00017 chance that it's a coincidence? http://www.sharpfootballanalysis.com/blog/2015/the-new-england-patriots-mysteriously-became-fumble-proof-in-2007